10 Things Celebrity Chefs Won’t Tell You

Celebrity Chefs at the Eden Project make food look easy-freezy

Our goose is cooked. In the past two decades, the pop culture prestige of chefs has risen dramatically, making them the rock stars of the modern era. Many have built vast empires that include hit TV shows, far-flung restaurants, kitchenware collections and more. The biggest of them are practically identifiable by their first names alone: think Emeril (Lagasse). And their take-home pay reflects their celebrity status, with several chefs earning more than $10 million a year, according to a 2012 Forbes survey. (The top earner? Gordon Ramsay of Foxs Hells Kitchen fame, with $38 million.) Click to Play Little formal kitchen training, mediocre pots and pans, and overexposure are plaguing celebrity chefs. Charles Passy joins Lunch Break with a look at five things these rock stars of the food world are hiding from adoring fans. Photo: Getty Images. But there are signs that celebrity chefs may be waning in popularity. For starters, the Food Network, which marks its 20th anniversary this November, has lost some of its ratings luster: Viewership declined by 10% over the past season, according to the latest Nielsen figures. Moreover, in recent years, the network has struggled to find a new breakthrough star, media observers say. (And one of the last finds was Paula Deen, who rose to prominence around seven years ago but whose reputation took a major hit in 2013 when she admitted in a court deposition to using a racial slur. She was subsequently dropped by the network and also lost many of her endorsement deals.) The bottom line, say critics, is that celebrity chefs have become a dime-a-dozen form of entertainmenttheir numbers may have grown, but their star power has diminished.

Celebrity Big Brother’s Carol McGiffin: I would love to do a cameo on Geordie Shore

Copyright [Channel 5] Carol McGiffin certainly enjoyed her time in the house and plans to keep partying with her new friends as she takes a break from her normal role on the television. Carol, 53, told omg! this afternoon that after her Celebrity Big Brother experience she plans to focus on some new work. “I am going to try and do some work that I have been trying to do for a long time, some writing,” explained Carol. “I have a new book I am trying to write so I will spend a lot of time working on that before next year. We might possibly be leaving the country to move abroad.” However it will not be all work and no play as Carol admitted that she would love to appear on Geordie Shore with Celebrity Big Brother winner Charlotte Crosby. “I would love to do a cameo on Geordie Shore ,” said Carol, “I wouldn’t last long but Charlotte is secretly a lightweight as well. I am like her mum!” Carol was also very open about her upcoming nuptials in the house but after leaving CBB has remained very tight lipped as she said, “There are still no actual plans for the wedding but it will be sooner rather than later. But there are still no clues I am afraid.” Although Carol did not form strong relationships with everybody in the house she did admit that she had learnt a lot through her experience and from the other housemates. “I learnt lots of things. I learnt to be a lot more tolerating of people; I think I am nicer than I thought I was.” “I learnt not to nag so much, I did moan about the filth and untidiness but in the end I learnt to live with it. The minute I learnt to let it go, Lauren turned into a clean freak,” laughed Carol. Carol has certainly been on a journey this series and has proved yet again that the Loose Women always have success within the walls of Celebrity Big Brother .

Celebrity Odds & Ends 9-15

The Advertising Standards Authority’s guidance notes on social media state “if using paid-for-Twitter endorsements, the hashtag ad is required”. It warns advertisers to be careful when re-tweeting customer tweets as they “could be liable for that content if misleading”. Both Pead and Reeve said the hashtag was rarely seen. Reeve said paid-per-tweet was less common than influencers being given product for free, and endorsement was not advertising. Pead ran the My Food Bag campaign in which Twitter was over-run with complimentary tweets about the launch of the gourmet food service. The campaign sparked a debate on whether the journalists and television personalities tweeting were being paid, and if they should have used the hashtag. Pead said no-one was paid to tweet about My Food Bag, and were not told what to say about the food, though use of another hashtag – MyFoodBag – was encouraged so the agency could track its online reach. Paying for tweets went against her ethics and “we never pay to tweet. PR is unpaid, paid is advertising”. Editorial direction to a tweeter – telling them what to write – tripped up Manchester United footballer Wayne Rooney who is the famed example of tweeting as advertising. Ad Feedback Rooney tweeted a slogan penned by his sponsor Nike, throwing him afoul of the UK’s ASA equivalent as there was no clear identification it was an advert. ASA chief executive Hilary Souter said the authority was not seeing many examples like Rooney’s in New Zealand. She said the ASA did not expect an advertiser to use the hashtag each time they tweeted. “If you are Coca-Cola and you happen to tweet and it’s coming from the Coca-Cola account, of course people understand that’s a commercial message.” Celebrity endorsements were more “ambiguous”.

Yahoo Contributor Network – Charlie Francis from Lick Me I’m Delicious at the Eden Project Harvest Food Festival Related content photos View Photo John Whaite making his signature bread at the Eden Project Harvest Food Festival The Eden Project in Cornwall is celebrating Harvest with five weeks of activities around food and drink, which kicked off with a week of demonstrations from celebrity chefs. Highlights of the week included a demonstration by Professional MasterChef judge Monica Galetti, a day of sushi making and a selection of quick dishes from Leon co-founder Allegra McEvedy. I chose to visit on Wednesday to check out eccentric ice cream maker extraordinaire Charlie Francis from Lick Me I’m Delicious and John Whaite, winner of last year’s Great British Bake Off. The demonstrations took place in a domed tent in the heart of the Eden Project, which was filled with rustic chairs and tables, cut log stools and decorated with cooking utensils. The space felt warm and cosy, while the demo kitchen was large enough for the whole crowd to see clearly. Known for his amazing steam-punk ice cream-making contraptions and unusual flavour combinations, Charlie Francis took to the stage armed with a top hat and goggles. He started off by making a raspberry mojito ice cream mix, using mint and limequat (a cross between key limes and kumquats) from Eden’s Mediterranean Biome. The fun started when Charlie blasted the mixture with liquid nitrogen, which froze the ice cream instantly in a dramatic cloud of vapour. He then went on to use a CO2 fire extinguisher, claiming that it was the most expensive way of making ice cream in the world, which made a loud bang and covered the work bench with icy fog. While making the ice cream, which was later sampled by the audience, he revealed a quick and easy way to freeze ice cream just by using two zip lock bags (one bigger than the other), a large bag of ice cubes and some salt. Full details can be found on the Eden Project website . Charlie’s performance was peppered with stories of experiments and creations, which led on his finale. He got out a beautiful old gramophone and announced that he’d be using it to throw a pot made of ice cream. He picked out a member of the audience who had previous pottery experience, and together they produced a beautiful ice cream pot, which was just the right size to hold a handful of strawberries.

Celebrity approval: Opinion or advert?

Mass. Senate president issues warning about mice BOSTON (AP) — Massachusetts senators are being urged to end their practice of keeping candy in their desks after mice searching for the treats also chewed the senators’ microphone wires. Senate President Therese Murray made the plea Thursday during a formal session. The discovery was made during an upgrade of the camera system in the Senate to allow for better webcasting. Workers found that some of the senators’ microphone wires had been chewed by mice. Senators and Massachusetts representatives have traditionally kept treats in their desks for long sessions. Murray said if senators want to continue to do so, the treats should be properly sealed. Celebrity Birthdays Actor Forrest Compton is 88. Comedian Norm Crosby is 86. Actor Henry Darrow is 80. Baseball Hall-of-Famer Gaylord Perry is 75. Opera singer Jessye Norman is 68.